Monday, April 28, 2014

Political Advertising Agency

Political Advertising

Gravis Marketing focuses on creating effective political advertising for candidates that will reach voters through modern day channels that have proven to be effective. Our suite of campaign services will enable your message to reach millions of people through each of our avenues of communication Gravis is a full service political advertising agency. We include services such as mass market advertising, traditional yard signs, multi-channel media outlets and social media.
These services are tailor made for your campaign and will result in cost effective methods to reach the maximum number of voters during your campaign. Gravis Marketing offers a two-step process that creates the most effective campaign advertising possible.

Political Advertising and Polling


We gather information on the voters in your district or state and assist with establishing what voters are thinking and what their big ticket topics are. Understanding the voter landscape is the best way to craft a message that will resonate at the polls.

Through our automatic calling systems we poll voters on the issues that matter to them. This provides the campaign with current and accurate information about what voters care about and what issues will get them to the polls to vote in your favor.
We also provide pertinent market research and voter profiles that help you understand who is in your state or voting district to enable you to better connect with these voters.

Lastly we provide data interpretation and provide strategies to get your message out. Once you understand the needs of the voters and what topics they are passionate about, you can establish a campaign to address those concerns.

Getting the Message Out


Once you have determined what the message to voters needs to be it is necessary to get this message out so voters will understand that you are passionate about these same issues. Through our wide range of services, we enable you to deliver a message in a cost effective manner. This will include campaign signs, television advertising, and mass mailings as traditional ways to reach voters.

Gravis Marketing also provides additional services that create effective campaigns for the 21st century. These campaign advertising strategies can include the following:

  1.  Automatic calling, email, or text messages. Through our political robocall system we can deliver your customized messages to either the mass market or a targeted audience. This allows you to customize your message on the issues voters care about the most. It also provides a way to reach millions of voters in a short period of time.
  2.  Voice recognition software and predictive dialers. These systems provide efficient operations for call centers. Our software enables the automatic dialing of numbers from your voter lists. Calls can be routed based on voice recognition responses. This technology will route calls answered to a live operator and answering machine calls to a recorded message that you have established. This will make the best use of your call center staff and the limited resources of a campaign.
  3.  Full service call centers. For campaigns that do not have the funds to provide a dedicated call center, we can fulfil these needs. Calling is one of the most cost effective ways to reach large numbers of voters during your run for office. We provide an alternative to funding your own call center with our trained staff that can make the calls for you on your requested schedule.
  4.  Voter lists. A campaign is only as good as the voter information available. We offer voter lists for all of your campaign needs. Whether you are looking to use direct mail, email, phone calls or texts, we have the essential data needed to reach voters.

Through our political advertising agency you will have all the resources needed to run a successful campaign. We work as a partner to create the messages that will resonate with voters and enable them to support you in your efforts to represent them in a political office.




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Thursday, March 27, 2014

Robocalls | Robocall Companies

Robo Call Companies 

If you have received a phone call in the past from robo call companies or a politician, chances are it was done with robocall software. In most cases the robocall software calls people from a phone list and delivers a message to the person on the other line once the person picks up.

What Are Robo Polls?

In robo polls, the person dialed is then asked a series of questions using voice recognition software, also called “interactive voice response” where the computer asks the same questions a pollster would and wait for the person's response.

A robo poll is expected to receive the same responses as if a pollster had taken the answers, but it's unclear whether the polls are actually true to life. Gravis uses robo call software and has accurate voter lists



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Saturday, January 11, 2014

Poll CD13 -Gravis Marketing Florida Poll

Poll Results Jolly leads the pack with 34 percent, followed by Peters with 28 percent and Bircher 25 percent, The poll carried a margin of error of 3 percent.xecutive Summary

Human Events and Gravis Marketing conducted a random survey of 976 registered Republican voters in Florida’s 13th Congressional District regarding current events and whom they would likely vote for among the candidates. The poll carries a margin of error of 3%. Overall, the results are:

A close race among Jolly, Peters, and Bircher, with all three within striking distance of winning;
Very little support for federal regulation of video games or monitoring guns sales (26% and 29% respectively);
Voters generally think mothers should not be sent into combat zones (33% think they should);
Almost no support for illegal alien amnesty (13% approve).
Special Primary Election – Congressional District 13: Plan to

Full Gravis Poll Results

MS Poll- Senator Cochran Vs Chris McDaniel | Gravis Marketing

Many people think that Senator Cochran is unbeatable. Some have said that Chris McDaniel is actually announcing the beginning of the end of his political career. However, a recent Human Events and Gravis Marketing poll suggest this may be a tight race.

Mississippi Senate election

The 2014 Senate election in Mississippi is only just beginning and it already promises to be an interesting race. The incumbent, Senator Cochran, is though to be unbeatable (primarily based on his occupation of the office since 1978). However, the latest Gravis poll shows these candidates are entering the race on even footing. Cochran and McDaniel each have support from 40% of the respondents with only 20% claiming they are unsure which candidate they would vote for. At this point, one of the biggest determining factors of the race may be Tea Party support.

Tea Party candidate

It's difficult to determine which candidate will carry the support of the Tea Party in this election. On the one hand, Senator Cochran does have the incumbent advantage and he has had the support of the Tea Party in the past. On the other hand, McDaniel has been a staunch supporter of the Tea Party for some time and the Tea Party tends to be anti-establishment. Based on this new Gravis poll, 35% of respondents say they would support a Tea Party candidate. Additionally, 45% of the poll respondents view Senator Cochran as less conservative than when he was elected. This suggests that McDaniel will have an advantage with voters that support the Tea Party. While Cochran has support from 55% of the Democrats in this survey, this could negatively impact his bid to be the Tea Party candidate.

Job Performance

These results suggest that Senator Cochran is in a thigh spot. With only 39% of respondents approving of his job performance and 40% undecided, this race may hinge on McDaniel's ability to sway these voters. The race is virtually tied at this point, but the Tea Party could change that.

Take a look at the complete results from the Gravis poll for more detailed statistics. Other topics covered in this poll include opinions regarding background checks, restricting violence in video games, and drug testing for welfare recipients. This survey suggests that Mississippi voters are looking for a candidate that will support expanded background checks for gun purchases, restricting violence in video games, and drug testing for welfare recipients.

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Friday, December 20, 2013

2013 GOP Primary Nebraska Poll

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Nebraska US Senate Republican Primary Poll

Executive Summary

Gravis Marketing conducted a random survey of 1,842 registered Nebraska voters on 9/6/2013 to 9/7/2013 regarding Republican Senate candidates.  All survey participants must have had voted in at least one Republican primary.  Overall, the poll carries a 2.2% margin of error.
Key Findings

  • Osborn leads with 41%, while Dinsdale has 7%, Sasse has 5%, and McLeay with 2%.
  • 44% of survey participants were unsure
  • Besides Osborn, Dinsdale, Sasse, and McLeay have a name recognition problem, with 91%, 81%, and 86% of survey participants unaware of them.
  • Osborn has a favorability advantage, with 44% to 9% favorability to unfavorability range.
 
The results of the questions are given here, with full crosstabulation available from Gravis Marketing.

If the Republican Primary for the 2014 Nebraska U.S. Senate race were held today, would you vote for Shane Osborn, Bart McLeay, Sid Dinsdale or Ben Sasse?

As shown below, 44% indicated they don’t know, while Osborn gathered 41%, Dinsdale received 7%, Sasse ended up with 5%, and McLeay garnered 2%.

Nebraska Senate RepublicansHave you heard of Shane Osborn?

Most of the survey participants were aware of Osborn at 80% compared to 20% who were unaware of him.

Heard of Osborn

Do you have a favorable or unfavorable opinion of Shane Osborn?

Although 80% of respondents were aware of Osborn, only 44% gave a favorable opinion of him, while 9% had an unfavorable opinion.  Interestingly, most were unsure about their opinion of Shane Osborn.

Favorable or Unfavorable Opinion of OsbornHave you heard of Bart McLeay? 

Survey respondents were generally unaware of McLeay, with 91% indicating they hadn’t heard of McLeay compared to 9% who had.

Heard of McLeayDo you have a favorable or unfavorable opinion of Bart McLeay? 

Most survey participants had no opinion of McLeay at 86%.  Of the 14% of individuals with an opinion, 10% indicated they had an unfavorable opinion of McLeay while 4% had a favorable opinion.

Favorable or Unfavorable Opinion of McLeayHave you heard of Sid Dinsdale? 

Most respondents had not heard of Sid Dinsdale, with 81% unaware of him compared to 19% who were aware of him.

Heard of Dinsdale

Do you have a favorable or unfavorable opinion of Sid Dinsdale?

Akin to Dinsdale’s 81% unknown figure, 81% of respondents had no opinion of Dinsdale, while 10% had an unfavorable opinion of him and 9% had a favorable opinion.

Favorable or Unfavorable Opinion of Dinsdale

Have you heard of Ben Sasse?

Overall, 86% of respondents had not heard of Sasse, while 14% had.

Heard of Sasse

Do you have a favorable or unfavorable opinion of Ben Sasse?   

Regarding favorability, 83% had no opinion, while 10% had an unfavorable opinion and 7% had a favorable opinion.

Favorable or Unfavorable Opinion of Sasse

Survey Questions

1.  Are you registered to vote?

Potential answers: Yes; No

2.  Have you heard of Shane Osborn?

Potential answers: Yes; No

3.  Do you have a favorable or unfavorable opinion of Shane Osborn?

Potential answers: Favorable; Unfavorable; Undecided or don’t know

4.  Have you heard of Bart McLeay?
Potential answers: Yes; No
5.  Do you have a favorable or unfavorable opinion of him?
Potential answers: Favorable; Unfavorable; Undecided or don’t know
6.  Have you heard of Sid Dinsdale?
Potential answers: Yes; No
7.  Do you have a favorable or unfavorable opinion of him?
Potential answers: Favorable; Unfavorable; Undecided or don’t know

8.  Have you heard of Ben Sasse?
Potential answers: Yes; No
9.  Do you have a favorable or unfavorable opinion of him?
Potential answers: Favorable; Unfavorable; Undecided or don’t know

10.  If the Republican Primary for the 2014 Nebraska U.S. Senate race were held today, would you vote for Shane Osborn, Bart McLeay, Sid Dinsdale or Ben Sasse?
Potential answers: Shane Osborn; Bart McLeay; Sid Dinsdale; Ben Sasse; Other or Undecided

11.  What is your Political Party Affiliation?
Potential answers: Republican; Democrat; Independent or in another party

12.  Are you Hispanic?
Potential answers: Yes; No

13.  What race do you identify yourself as?
Potential answers: White/Caucasian; African-American; Asian; Other; Don’t wish to answer

14.  Which of the following best represents your religious affiliation?
Potential answers: Roman Catholic; Protestant/other non-denominational Christian; Evangelical Christian; Jewish; Muslim; Other/no affiliation

15.  What is the highest level of education you have completed?
Potential answers: Some high school, no diploma; High school graduate; Some College; Bachelor’s degree; Post Graduate

16.  How old are you?
Potential answers: 18-29; 30 -44; 45 – 54; 55 – 65; Over 65

17.  What is your Gender?
Potential answers: Male; Female

Note: the statistical methodology comprised weighing various demographic groups to ensure appropriate representation.  The polls were conducted using automated telephone.

 

2013 John Boehner Poll

Human Events-Gravis Poll: Ohio Voters Call for Challenger to Run Against John Boehner

Voters Give Boehner a Wake-Up Call

Winter Springs, FL, September 06, 2013 – More than 1,120 Ohio voters responded to a poll conducted by Human EventsGravis Marketing  on September 4th. Half of the respondents reported they would welcome a challenger to House Speaker John Boehner in the 2014 congressional race. Respondents were registered Republican voters living in Boehner's district.



Doug Kaplan, CEO at Gravis Marketing, a non-partisan research firm, reports the survey reached about twice as many voters than are normally polled in a single district, giving the poll results a margin of error of just two percent.

Key findings include:
  • Almost two in three (65 percent) want the Speaker to take steps to defund Obamacare even though it could lead to a government shutdown.
  • The same number want Boehner to call for a special inquiry into the September 11, 2012 attack in Benghazi.
  • Some 45 percent reported Boehner was not effective in advancing conservative issues, while 22 percent disagreed.
  • On issues of taxing and spending 48 percent reported the Speaker is not doing enough to rein in the economy.
The poll covered a range of topics designed to reveal voter sentiment on topics ranging from Illegal immigration – a leftist group known as “Undocumented Ohio” won state approval in August for taxpayers to subsidize illegal immigrants' college costs – to opinions on providing military support to the Syrian rebels. On that topic 54 percent opposed U.S. involvement, while 29 percent were undecided and 17 percent were in favor.

Full Poll Results visit gravismarketing.com  Contact Doug Kaplan 407-242-1870, Emaildoug@gravismarketing.com

2013 Texas GOP Senate Primary

Human Events and Gravis Marketing conducted a random survey of 563 registered Republican Texas voters regarding current events.  The poll carries a margin of error of  3%.  Here are the results.

Do you approve or disapprove of the way Ted Cruz is handling his job as Senator?

AppDisappCruz

Do you approve or disapprove of the way John Cornyn  is handling his job as Senator?

AppDisappCornyn

Do you support amnesty for illegal aliens?

AmnestyforIllegals

Do you support federally supported guaranteed income for farmers?

FederallySupportedIncomeforFarmers

Did you support the effort by conservatives to defund Obamacare?

EffortstoDefundObamacare

Is Sen. John Cornyn too liberal or conservative for Texas?

CornynLiberalorConservative 

Would you support a primary challenge to Sen. John Cornyn?

PrimaryChallengeCornyn

In a Republican primary, would you support Sen. John Cornyn or Congressman Louis Gohmert?

CornynorGohmert

In a Republican primary, would you support Sen. John Cornyn or Rafael Cruz, father of Sen. Ted Cruz?

CornynorCruz

In a Republican primary, would you support Sen. John Cornyn or Congressman Ron Paul?

CornynorPaul

In a Republican primary, would you support Sen. John Cornyn or Congressman Steve Stockman?

CornynorStockman

If the Republican primary were held today, would you vote for Cornyn, Cruz, Paul or Stockman?

CornynCruzPaulorStockman

In a Republican primary, would you support Sen. John Cornyn or a candidate from the Tea Party?

CornynorTeaParty

Does Sen. John Cornyn understand the problems of regular Texans?

CornynRegularTexans

Is Sen. John Cornyn more or less conservative today as he was six years ago?

CornynMoreorLessConservative 

Who would you say understands the problems of ordinary people in the State of Texas: Senator Cornyn, Senator Cruz, Governor Perry or President Obama?

UnderstandsOrdinaryPeople

2013 South Carolina GOP Senate Primary Poll

Results for 11/30/2013 – 12/2/2013

Executive Summary

Human Events and Gravis Marketing conducted a random survey of 601 registered South Carolina voters regarding current events, including potential presidential and senate candidates.  The poll carries a margin of error of 4%.  The results follow; crosstabs are available upon request.

Of the currently mentioned contenders for the Republican presidential nominee, Mike Huckabee holds a slight advantage among Republican voters at 18%, while Chris Christie holds a small advantage among all voters at 17%.  Overall, no clear front-runner has emerged.

Interestingly, on the U.S. Senate seat, respondents preferred Jim DeMint to Senator Lindsey Graham by a 47% to 36% advantage.  When asked about having a Tea Party challenger in the Republican primary, respondents were evenly split, with 39% wanting a Tea Party challenger, while 37% do not.

The poll also found widespread disapproval of Obamacare and increasing the debt limit.

Q1: Are you registered to vote? [All responses included are yes]

Q2: If the election for Republican presidential primary were held today, whom would you vote for: Jeb Bush, Chris Christie, Ted Cruz, Mike Huckabee, Rand Paul, Marco Rubio, Rick Santorum or Scott Walker?

Republican Presidential Primary, All VotersRepublican Presidential Primary, RepublicansQ3: If the Republican primary were held today for US Senate, whom would you vote for: Lindsey Graham or Jim DeMint?

Graham or DeMint, All Voters

Q4: If the Republican primary were held today for US Senate, whom would you vote for: Lindsey Graham, Lee Bright, Richard Cash, Nancy Mace or Bill Connor?

Republican Senate Primary, All Voters

Q5: Would you support a “Tea Party” challenger to Senator Graham?

Tea Party Challenger, All Voters

Q6: Do you support drug testing for welfare benefits, including food stamps?

Drug Testing for Welfare, All Voters

Q7: Should Senator Graham vote to defund Obamacare?

Should Senator Graham Vote to Defund Obamacare, All Voters

Q8: Should Senator Graham vote to raise the federal debt limit?

Senator Graham Debt Limit, All Voters

Note: the polls were conducted using automated telephone.

2013 MIssissippi Senate GOP Primary Poll

Human Events and Gravis Marketing conducted a random survey of 691 registered Mississippi voters regarding the performance of Senator Cochran, his standing among potential challengers, and opinions regarding background checks, restricting violence in video games, and drug testing for welfare recipients.  The poll carries a margin of error of plus or minus 4%.

Overall, the results indicate that Senator Cochran is in a tight spot.  When pitted against Chris McDaniel, the race is virtually tied, with both candidates at 40% and 20% undecided.  Senator Cochran is also under the 50% threshold when looking at a generic run against a Tea Party candidate, gathering only 45% of the vote compared to 35% for the generic Tea Party candidate.  Additionally, only 39% of respondents approve of his job performance, with 40% undecided.

Q1: Do you think the United States is on the right track all wrong track?


Q1- Do you think the United States is on the right track or wrong track

Q2: If the primary election were held today for the Republican nominee for U.S. Senate, would you vote for Thad Cochran or Chris McDaniel?

Q2- If the primary election were held today for Republian nominee for U.S. Senate, would you vote for Thad Cochran or Chris McDaniel?

Q3: If the primary election were held today for the Republican nominee for U.S. Senate, would you vote for Thad Cochran or a tea party candidate?

Q3-If the primary election were held today for the Republican nominee for U.S. Senate, would you vote for Thad Cochran or a tea party candidate?

Q4: How would you rate Sen. Cochran's job performance?

Q4- How would you rate Sen. Cochran's job performance?

Q5: Sen. Cochran was elected first in 1978. Is he more conservative since he's been elected, less conservative or the same?

Q5- Sen. Cochrane- more or less conservative than 1978

Q6: Do you support expanded background checks for gun purchases?

Do you support expanded background checks for gun purchases?

Q7: Should the federal government restrict violence in video games?

Q7- Should the federal government restrict violence in video games?

Q8: Do you support drug testing for welfare benefits, including food stamps?

Do you support drug testing for welfare?

Note: the polls were conducted using automated telephone and weighted by voting demographics.

Thursday, November 14, 2013

Florida Poll Shows Charlie Crist Leading Rick Scott | Gravis Marketing

Human Events and Gravis Marketing Poll conducted 11/8/13-11/10/13 calling a random sample of 932 Florida voters, using automated IVR phone calls. The poll carries a margin of error of 3%. Gravis Marketing is a non-partisan market research firm located in Winter Springs, Florida. Gravis marketing uses registered voter lists provided by the States

If the election for Governor were held today, for whom would you vote?

Fl govWhat is your opinion of republican Rick Scott?

Rick ScottWhat is your opinion of Democrat Charlie Crist?

UnderstandsWho do you think understands and cares about issues of average Floridians?

Understands If you were broken down, who do you think would stop and offer help to fix your tire? 

Fixes Tire Do you support medical marijuana being available in the State of Florida?

medical marijuana Should the state of Florida have cooperated with Obamacare?

obamacare Should the State of Florida expand or restrict gun rights?

gun rights Should the state of Florida allow gay marriage?

gay marriage What is your opinion of George Sheldon?

george shldon What is your opinion of Pam Bondi?

pam bondi What is your opinion of Perry Thurston?

perry thurston What is your opinion of Hillary Clinton?

hilary clintonWhat is your opinion of Marco Rubio?

marco rubioIf the election for Attorney General were held today, would you vote for Pam Bondi or Perry Thurston?

bondi or thurstonIf the election for Attorney General were held today, would you vote for Pam Bondi or George Sheldon? bondi or sheldonIf the election for president were held today, would you vote for Marco Rubio or Hillary Clinton?

rubio or clinton
Note: the polls were conducted using automated telephone and weighed according to anticipated demographic characteristics. Contact Doug Kaplan Email: doug@gravismarketing.com Phone: 800-371-3129