Sunday, October 14, 2012

Florida Poll Shows Romney With A Razor Thin Lead


Gravis Marketing, Inc.
Results from Survey of Florida Likely Voters
Contact: Doug Kaplan: 407-242-1870 Email: Doug@gravismarketing.com

Methodology

Gravis Marketing a non-partisan research firm, conducted a survey of 617 likely voters on October 13-14, 2012. The margin of error for the survey is +/-4.0 % and higher for subgroups.  

Results shown by gender and party represent those respondents within those subgroups. All numbers shown in the tables represent percentages rounded to the nearest whole percentage.

The questions were asked in the order of the question numbers which appear in this report.  The screener and demographic questions were asked before the ballot and job performance questions.

Key Findings

·         Mitt Romney holds a narrow 1-point lead over President Obama among Florida likely voters.
 ·         President Obama has a 7-point net negative job performance rating in Florida. 43 percent approve and 50 percent do not approve of his performance.
 ·         There is a strong gender gap as President Obama has a 4-point lead with women, while Governor Romney has a 9-point lead with men.
 ·         Mitt Romney leads with independents by a 3-point margin, 47 to 44 percent.

Romney leads among independent voters by a 3-point, 47 to 44 percent margin. Among Republicans, Romney leads 90 to 9 percent. Obama leads with Democrats, 86 percent to 13 percent.
 

Q    If the election for
n   President of the USA
te were held today, who      
     would you  vote for?  [F       FIRST TWO  
C CHOICES ROTATED]
Florida Likely Voters
Gender
Party Identification
Men

Women
Democrat
Republican
Independent
BaBarack Obama
48
44
51
86
9
44
     Mitt   Romney
49
53
47
13
90
47
    Other
3
3
3
2
1
9
Past Florida Polls: Click Here  and Here 


:  Are you registered to vote?
Florida Likely Voters
        Yes
100
        No
0


Question 2:  How likely are you to vote in this year’s presidential elections?
Florida Likely Voters
Very unlikely
0
Unlikely
0
Somewhat unlikely
0
Somewhat likely
0
Likely
5
Very likely
                                95

Question 3: What is your political party affiliation? [FIRST TWO CHOICES ROTATED]
Florida Likely Voters
Democrat
41
Republican
39
Independent or in another party
20
Question 4:  What race do you identify yourself as?
Florida Likely Voters
White/Caucasian
66
African-American
13
Hispanic
16
Asian
1
Other
4