Saturday, October 20, 2012

Gravis Ohio Poll Shows...


Results from Ohio Likely Voter Survey

Key Findings

·         President Obama and Mitt Romney are tied in the key battleground state of Ohio.

·         Romney leads by 6 percentage points among men (50 to 44 percent), while Obama leads by 4 percentage points among women (49 to 45 percent).

·         Both sides are doing well to consolidate their bases in Ohio. 87 percent of Democrats say they will vote for President Obama and 92 percent of Republicans say they will vote for Governor Romney if the election were held today. Governor Romney leads with independents 52 to 33 percent.

·         The president has a net negative job approval rating of 6 points, 44 percent approve of President Obama’s job performance while 50 percent do not.

·         Ohio voters are more likely by a 6 percentage point margin to think the country is going in the wrong direction (49 percent) than in the right direction (43 percent).


 September Poll Obama+1, 9-22-2012



Methodology

Gravis Marketing conducted an automated survey of 1943 likely voters in the state of Ohio. October 18, 2012 and October  19, 2012. The margin of error for the survey is +/-2.2% and higher for subgroups.  

Results shown by gender and party represent those respondents within those subgroups. All numbers shown in the tables represent percentages rounded to the nearest whole percentage.

The questions were asked in the order of the question numbers which appear in this report.  Results only include respondents who answered they were registered voters, likely, or very likely to vote. The statistical methodology comprised weighing various groups for anticipated voting proportions, by using census data and voter turnout models from previous elections.

The poll was conducted on behalf of Gravis Marketing, Inc., Gravis Marketing is a non-partisan marketing and research firm, located in Winter Springs Florida. Contact Doug Kaplan 407-242-1870 doug@gravismarketing.com
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Ballot, Job Performance & Direction of the Country

Question 8: If the election for President of the United States were held today who would you vote for?
Ohio
Voters
Gender
Party
Men

Women
Democrat
Republican
Independent
Barack Obama
47
44
49
87
7
33
Mitt Romney
47
50
45
9
92
52
Undecided
6
5
6
4
1
15

Question 9: Do you approve of President Obama’s job performance?
Ohio
Voters
Gender
Party
Men
Women
Democrat
Republican
Independent
Yes
44
41
47
82
7
31
No
50
53
46
13
90
58
Undecided
6
5
7
5
4
11

Question 10: Do you think the United States of America is headed in the right direction or wrong direction?
Ohio
Voters
Gender
Party
Men
Women
Democrat
Republican
Independent
Right Direction
43
39
46
80
6
30
Wrong Direction
49
53
46
12
89
58
Undecided
8
8
8
8
5
12








Screeners & Demographics

Question 1:  Are you registered to vote?
                      Ohio Voters
Yes
100
No
0

Question 2:  How likely are you to vote in this year’s presidential elections?
                      Ohio Voters
Very unlikely
0
Unlikely
0
Somewhat unlikely
0
Somewhat likely
0
Likely
5
Very likely
95
                                                                                     
Question 3: What is your political party affiliation? [FIRST TWO CHOICES ROTATED]
                      Ohio Voters
Democrat
41
Republican
32
Independent or in another party
27

Question 4:  What race do you identify yourself as?
Ohio Voters
White/Caucasian
76
African-American
12
Hispanic
6
Asian
1
Other
5

Question 5: Which of the following best represents your religious affiliation?
Ohio Voters
Catholic
23
Protestant/Other Christian
50
Jewish
2
Muslim
1
Other
24

Question 6:  What is your age?
Ohio Voters
18-29
18
30-49
28
50-64
30
65+
24
  
Question 7: What is your gender?
Ohio Voters
Male
47
Female
53





Contact Doug Kaplan:            407-242-1870      doug@gravismarketing.com
www.gravismarketing.com