In the latest marketing poll conducted by Gravis Marketing, President Obama and challenger Mitt Romney are in a virtual tie in the key battleground state of Ohio. The poll, conducted on October 18th and 19th, used 1943 likely voters to determine these facts.
Of men, Romney leads by six percentage points, 50 to 44 percent. Among women, though, Obama has the lead with a smaller four percent of the lead.
In terms of their own political sides, both are doing well to make their respective sides happy. 87 percent of Ohio Democrats plan to vote for Obama and 92 percent of Ohio Republicans plan to vote for Romney. The key independents are mostly for Romney who has 52 percent of the vote.
Another key factor is the current presidential approval rating. Obama has a negative approval rating of six points, meaning that 50 percent do not approve of the sitting President. 44 percent do.
What Do Ohio Voters Think?
The survey also pointed out that most Ohio voters believe the country is going in the wrong directly, with 49 percent of those casting a ballot indicated. 43 percent believe it is going in the right direction.