Monday, November 5, 2012
Final Pennsylvania Poll Results
Results from Pennsylvania Likely Voter Survey
Gravis Marketing conducted an automated survey of 1060 likely voters in Pennsylvania on November 4, 2012. The margin of error for the survey is +/-3.0% and higher for subgroups.
Results shown by gender and party represent those respondents within those subgroups. All numbers shown in the tables represent percentages rounded to the nearest whole percentage.
The questions were asked in the order of the question numbers which appear in this report. Results only include respondents who answered that they were registered voters, somewhat likely, likely, or very likely to vote. The statistical methodology comprised weighing various groups for anticipated voting proportions, by using census data and voter turnout models from previous elections.
The poll was conducted on behalf of Gravis Marketing, Inc., Gravis Marketing is a non-partisan marketing and research firm located in Winter Springs, Florida. Contact Doug Kaplan (407) 242-1870 firstname.lastname@example.org
• President Obama leads Governor Romney by 3 percentage points in Pennsylvania, 49 to 46 percent.
• Mitt Romney leads by 9 percentage points with men (53 to 42 percent), while President Obama leads by 16 percentage points with women (56 to 40 percent) in Pennsylvania.
• Pennsylvania voters are evenly split on President Obama’s job performance, 47 percent approve and 47 percent do not approve of his job performance.
• 4 percent more Pennsylvania voters think the country is headed in the wrong direction (47 percent) than think it is going in the right direction (43 percent).
Full Results and Cross Tabs
I am Doug Kaplan the founder and president of Gravis Marketing, Gravis is a political polling and advertising firm. I help campaigns get their message out using telephone, internet, print and micro targeting.
I usually post pictures of business related things or of my son Daniel, he is the apple of my eye. We like to travel, go to theme parks and have fun!
My other passion is my business, Gravis Marketing I am a political junkie and am blessed to have the opportunity to work in the political arena.